HELLA Aglaia Mobile Vision GmbH

Presentation of the new business model

HELLA Aglaia Mobile Vision GmbH is one of the world's leading developers of intelligent visual sensor systems. In the automotive sector, HELLA Aglaia's business model is based on the fact that one or more software modules can be individually combined with other software components from the customer or third parties. step one bundled this complex subject under the creative guiding principle "Freedom of Choice", and transferred it to a particularly dialog-strong design and trade fair concept. All analog and digital presentation elements were interlinked playfully - from the large-scale video animation on the exhibition stand to the thematically fitting Tangram game as a give-away. In addition, a video with the management of HELLA Aglaia was recorded on the exhibition stand.

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