HELLA AGLAIA – SUBWAY
IT AND TECHNOLOGY AS AN EMOTIONAL EXPERIENCE
How do you present an "invisible" product?
This task, combined with the desire for a high degree of emotionality, resulted in an extraordinary trade fair concept with a subway look
. An impressive experience was created, which transports both the brand Hella Aglaia Mobile Vision GmbH and its innovative industrial solutions for visual sensor systems in the areas of driver assistance systems, electric mobility, and people counting in an understandable and emotional way. The response was so convincing that the concept is now also being used internationally.