For more than 6 years, step one has been a convincing holistic partner of Mitsubishi Electric Living Environment Systems with the conception, design, planning and implementation of numerous brand appearances. Every two years at the leading trade fair CHILLVENTA, the current core themes and objectives are presented on more than 400 m² with well thought-out and innovative product presentations within a brand-oriented trade fair concept. The aim is to understand the highly complex product worlds, to consciously integrate them and to present them to visitors in a vivid and experience-oriented way. Thanks to this targeted combination of tradition and innovation, Mitsubishi Electric is able to demonstrate its market leadership in the air-conditioning sector time and again. As the responsible party, we guarantee close coordination between all the agencies and contractors involved so that the high standard of brand and product presentation is always ensured - and so that Mitsubishi Electric's communication and sales objectives are optimally achieved.
To harmonize the presentation of an established, big brand with highly complex and innovative product worlds - always a great challenge. Back